Silicon Valley’s Personal Stylist

Sara Ashary

Revitalizing wardrobes in Silicon Valley

Hi there, it’s Sara, your personal stylist.

Silicon Valley. Tech expertise, but fashion lacking. I’m a stylist breaking stereotypes, unleashing impeccable style.

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When I moved to San Francisco, I unexpectedly joined a tech-dominated social circle. When they joked about styling, I offered my services for a fee. To my surprise, they were genuinely interested.
What makes me unique? My fashion design, merchandising, and editorial styling experience, along with a deep understanding of tech culture.
Editorial Stylist for Grazia Magazine: I directed avant-garde editorials featuring professional models and high-profile celebrities, showcasing my creativity and styling skills.
Fashion Merchandiser for Athleta: At Athleta, I stayed attuned to market trends and translating them into compelling clothing collections.
Independent Designer: Embarking on a creative journey, I crafted unique and stylish pieces that added flair to individuals' wardrobes.
Honesty & Integrity: These are paramount. I provide candid feedback if something doesn't look right or isn't worth the price. Clients should never worry about being styled for my personal gain.
Privacy: Personal styling are personal journeys that clients embark on to enhance their lives and boost their self-confidence. I respect the importance of privacy and ensure that our sessions remain confidential.

It’s an art & a science.

LIFESTYLE

We delve into your unique lifestyle to find clothes that seamlessly integrates with your day-to-day activities.

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LoCATION

Embracing the essence of your surroundings, we tailor your wardrobe to match the vibe and demands of your environment.

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PROFESSION

Your professional identity matters, we curate looks that align with your industry & role, making sure you make a lasting impression.

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CONFIDENCE

We uncover what makes you feel your absolute best & incorporate those elements into your style, empowering you at every turn.

= Your Perfect Style

Pick Your Package

This package is ideal for those looking to learn more about their personal style, explore new brands, and gain insights into the fashion world and retail landscape.
How It Works:
1. Style Assessment: Take the Style Assessment Form to provide insights into your preferences and sizes.
2. Consultation: Schedule a 20-30-minute consultation to discuss your style, shopping experience, and concerns.
3. Dual Agreement: Both parties sign document.
4. The Main Part: Sara meets you at the mall for a shopping session.
5. Wardrobe Integration: Following the styling session, Sara arranges a Zoom call (2 hours) to assist you in seamlessly combining your new clothing with your existing wardrobe.
Prices - Rates Negotiable
- Consultation Fee: $50
- Shopping Session: $99/hour
- Flat Fee (Based on Number of Pieces):
  - 1-5 Pieces: $199
  - 6-10: $389
  - 11-15 Pieces: $499
  - 15+ Pieces: $799
- Wardrobe Integration (2 hours): $100
- Referral Discount: $80/hour (shopping session only)
Travel Fee:
- $100 (beyond 30 miles, up to 50 miles)
Payment methods accepted: Zelle/Apple Pay
Perfect for busy clients who want an effortless yet personalized shopping experience without leaving their home. Sara handles everything—from selecting items to wardrobe integration and managing returns.
How It Works:
1. Style Assessment: Complete the Style Assessment Form to share your preferences, needs, and sizes.
2. Item Selection: Sara curates a list of items for you to order online.
3. At-Home Styling Session: Sara visits your home to:
  - Help you try on the items.
  - Integrate the pieces into your existing wardrobe.
  - Provide styling recommendations.
4. Return Management: Sara handles all returns the same day via local UPS or stores, providing you with return receipts.
Pricing:
- Flat Fee (Based on Number of Pieces):
  - 1-5 Pieces: $300
  - 6-15 Pieces: $500
  - 15+ Pieces: $900
- In-Home Session: $99/hour
- Travel Fee:
  - $50 (within San Francisco)
  - $100 (beyond 30 miles, up to 50 miles)
Optional Add-Ons:
- Wardrobe Integration (Extended): $50/hour after the first 2 hours.
- Closet Cleanout: $99/hour.
- Custom Lookbook: $50.
- Tailoring Assistance: $75 flat fee.
Perfect for non-Bay Area clients who want a hands-off styling experience without leaving their home but prefer to handle returns independently.
How It Works:
1. Style Assessment: Complete the Style Assessment Form to share your preferences, needs, and sizes.
2. Consultation: Schedule a 20-minute consultation to discuss your style goals, shopping preferences, and concerns.
3. Style Curation: Sara selects items tailored to your needs and provides:
  - A personalized PDF or Pinterest board featuring curated looks.
  - Clickable links for 10-15 pieces to purchase directly online.
4. Wardrobe Integration: Once your items arrive, Sara hosts a 1-hour Zoom session to:
  - Help you try on the pieces.
  - Offer styling tips to integrate them into your wardrobe.
Pricing:
- Curated Shopping List (10-15 pieces): $150
- Wardrobe Integration Session (1 hour): $99
Optional Add-Ons:
- Custom Lookbook (Digital): $50 per lookbook.
- Extended Styling Support: $50/hour for additional Zoom sessions.
Best for clients looking to minimize their closet and discover hidden gems.
How It Works:
1) Style Assessment: Take the Style Assessment Form to provide insights into your preferences.
2) Consultation: Schedule a free 20-minute consultation to discuss your style, shopping experience, and concerns.
3) Dual Agreement: Both parties sign document.
4) The Main Part: Sara meets you at your wardrobe to clean out and revamp your closet together.
Pricing:
- Curated Shopping List (10-15 pieces): $150
- Wardrobe Integration Session (1 hour): $99
Optional Add-Ons:
- Custom Lookbook (Digital): $50 per lookbook.
- Extended Styling Support: $50/hour for additional Zoom sessions.Payment methods accepted: Zelle/Apple Pay
Best for clients with limited time who prefer online shopping and personalized recommendations.
How It Works:
1. Style Assessment: Take the Style Assessment Form to help Sara understand your preferences and sizes.
2. Consultation: Schedule a 20-minute consultation to discuss your style, shopping experience, answer questions, deadlines, and share any concerns
3. Dual Agreement: Both parties sign document.
4. The Main Part: Sara curates Pinterest boards for you, with clickable links for each look consisting of 5 pieces.
5. Feedback: Sara receives any feedback from client and edits boards to ensure satisfaction
Prices:
- Personalized Board: $79 per board (5 pieces per look)
- Referral Discount: $59 per board
Optional Add-Ons:
- Custom Lookbook (Digital): $50.
- Wardrobe Integration (Virtual): $50/hour.
Payment methods accepted: Zelle/Apple Pay
Designed for clients who need the perfect outfit for a wedding, photoshoot, or special event.
How It Works:
1. Style Assessment: Share details about the occasion, dress code, and preferences.
2. Shopping Session: Sara assists in finding the ideal outfit and accessories.
3. Fitting Session: Ensure everything fits perfectly and provide styling tips for the event.
Pricing:
- Consultation Fee: $50
- Shopping Session: $99/hour
- In-Home Fitting and Styling: $99/hour
Best for clients who want a personalized package based on their individual needs. Contact me for more information!

Client

testimonials

ADAM, 30

"As a software engineer, I wanted a refreshing yet balanced style. Sara's guidance was spot-on in helping me achieve just that. She understood my desire to avoid sticking out while embracing change. Thanks to her expertise, I feel confident in attire that's different enough to stand out in the right way."
Jerry, 25

“Despite my initial skepticism about personal styling, I'm immensely glad I took the plunge with Sara. Her extensive knowledge and helpful tips and tricks during the clothing search proved invaluable. Sara's services are worth every penny.”
Dylan, 34

"I sought a new wardrobe to break away from my everyday routine. Sara's attention to detail, extensive knowledge of fashion, and professional manner left me impressed. I can confidently say that Sara has gained a loyal client in me.”
Vikas, 27

“Preparing for client meetings in my B2B startup was made much easier with Sara's personal styling expertise. She even encouraged my girlfriend to join us, providing a valuable second opinion. Sara's punctuality, professionalism, and unique approach set her apart from anything I had researched.”
SIDHANT, 23

“Sara's personal styling services were exactly what I needed during my transition to Microsoft. Her ability to understand my style and create a fresh wardrobe resulted in countless compliments whenever I'm out in Seattle. Shopping with Sara was surprisingly fun, thanks to her warm and upbeat personality."